Epic Characters And Storylines Were Once Concept Art Too!


‘Optimus Prime’, ‘Prince of Persia’, ‘Green Lantern’ and many more such characters that have managed to capture our imagination over the years, simply started out as Concept Art. In fact, movies such ‘Lord of the Rings’, ‘Avataar’ and ‘Planet of the Apes’ have some extensive concept art that goes into them before they can materialize onscreen. So when you see one of the Transformers “transform” in and out of their actual form, remember that they were first put onto a piece of paper, or monitor before any of the “transforming” could take place. Every feature, mood, and personality was captured at this very stage of conceptualization.So, what is Concept Art? Very simply put, it is a form of illustration that’s used to create a tangible, visual representation of an idea. This idea could include a design, a backdrop, a character or even a mood. In short, it is the basic look and feel of all the elements that the game, movie, animation or comic is going to present to its audience. It is the base upon which most sci-fi and fantasy movies, video games and comic books are rolled out. The idea of ‘concept art’ was first introduced in 1930 and further popularized by artists in the automobile and gaming industry.

Concept art earlier involved fine artists wielding out their paint brushes and palettes to stroke out characters and the basic environment with which they will interact. In the more evolved era, the use of software like Photoshop and Corel Painter, as well as dedicated graphics tablets has made life much easier for concept artists to put across their vision, that too within the deadlines. However, to successfully enjoy the benefits of such technology, the artist must be familiar with how paints would blend on an actual canvas.With the advancement in technology and expectations of the audience, concept art has come to include traditional painting techniques to photorealistic practices.

A concept artist begins working with simple sketches of the initial idea, and refines them to finally transform into the realistic pictures required by the company. This makes concept artists almost enigmas of the art world.So the next time you decide to collect the sands of time in a Prince of Persia, or fling across an Angry Bird, or choose a weapon in Mafia Wars, remember it was all just concept art at one point in time!

Animation an Integral Part of Marketing Techniques


Animation is the latest buzz in the market. It is the latest way of marketing of products. The Animation Company helps in creation of real life characters to attract the customers and thus sell their products and services to the target audience. It is easier for the customer to understand the animated real life characters; the marketing for any entrant in the market becomes easier as the customers respond to the animation advertisements faster and understand the products better.The animated videos are a great source of communication. The Animation Video Production is useful when the company wants reach out to the mass audience. With the help of the video they can express what they want the customers to understand about their product. The company has many benefits of taking up the audio video production as a part of their marketing strategy. The major benefit of an animated video is that the message is imparted to the target audience quickly. With the animation videos in place you no longer need to carry those huge cameras and go around shooting on various locations.

It is a daunting task to find a good producer for your TV commercial production. The director for your TV commercial should be a team player. The successful commercial production is the result of well integrated team and the commercial director plays a major role in the production of the commercial. The TV commercial is also one of the most effective medium of medium marketing. In the present times with the advent of LCD marketing the TV commercials can be displayed on a larger scale to attract the target audience.In present online world the Explainer videos is the latest trend in the marketing of the products. The videos can be used to for the promotion of the products and also inform the various offers of the company. There are two ways of using these videos – one method is the usage of text which is in vogue since sometime.

The company can mention all the details about the products and services that are offered by the company. The second method is the explainer videos. The videos are basically the text which is converted into videos which can be easily understood by the customers. These videos are among the best methods for marketing of the products and services.Animation has taken an important place in the marketing of the products. This is the most effective medium for marketing and it has been found that people can understand them very well.

Why Artists Should Quit Their Jobs And Join The 3D Animation Production Industry


When I was young, I genuinely didn’t assume that after i grew up, I’d wake up day-to-day excited to go into a work place which i felt a terrific liking for. However, at present when my alarm dings and it is time to get out of the sack, I feel an awesome surge of passion run through my body, since i feel that I happen to be setting out to carry out the work that in fact i was truly meant to do! Obviously, my way to finding this path wasn’t quick, and I had many concerns as i advanced if I would be cut out to perform in 3d animation production. So, if you are thinking about a career within this line of work, and would want to to learn some of the major issues that leave me excited to get up each morning, I’d be obliged to reveal to you what they are!Using my imaginative competencies to make a significant impact on this planet. It is an unbelievable feeling to watch on line and look atcontent that we had had a hand in creating–nothing can replace this sensation in regards to sense of accomplishment.

How magnificent that with 3d animation production i am allowed to have an affect on individuals…every day.Collaboration with a crew of people who find themselves also excited about whatever they do. When I enter into work daily, there isn’t a feeling, either from me personally or my cohorts, that we’re there mainly because we have to be. We’re working for a reason, we love what we’re working on, take pride in it, and are aspiring to serve our customers.The mixture?? of uniqueness and diversity in work assignments, with thorough attention to perfection as we begin to work toward our finished products. Whether we are perfecting a component of very peculiar character animation, or a meticulous rendering relevant to an architectural design, the duty is rarely identical each I enjoy that!I’m lucky to have lucked out so much with my decision of , if only I could have my home problems in the optimal place…